When most of us hear the word “vegan,” we think of a vegan diet – in other words, one that’s completely free of animal products like meat, eggs or dairy. But that’s just one small aspect of veganism. Almost anything can be vegan – from the clothes you wear to the products you use in your beauty routine.
Vegan makeup is one such example (and you don’t have to give up cheese to use it).
With more and more people making ethical and sustainable choices in their day-to-day lives, vegan and cruelty-free makeup is on the rise. And as devoted animal lovers, it’s something we at NYX are passionate about. Here, you’ll learn why and discover some of the biggest benefits of going vegan in your beauty routine.
Vegan Makeup: Key takeaways (TL;DR)
- Vegan makeup products are made without any animal-derived ingredients.
- Vegan doesn’t automatically mean cruelty-free, but at NYX, you get both.
- The benefits of vegan makeup include avoiding animal ingredients, supporting ethical causes and feeling good about what you’re using.
- NYX is 100% cruelty-free, with a growing line of vegan makeup to explore.
What Is Vegan Makeup?
As we touched on above, vegan makeup products are those made without animal ingredients, including animal by-products. And while being vegan doesn’t automatically mean a product is cruelty-free too (as it may still be tested on animals), many brands combine vegan ingredients with cruelty-free practices to create all-around kinder options for your routine.
And guess what? NYX is one of them!
At NYX, our vegan formulas are all cruelty-free – and we’ve got the bunny ears to prove it. We’ve been 100% cruelty-free since our founding in 1999, and we’ve proudly maintained our PETA certification since 2015 (and believe us, they have high standards). It’s a win-win for makeup-loving animal advocates.
Our growing line of vegan makeup includes Buttermelt Blush, The Face Glue Primer, Smushy Matte Lip Balm and Wonder Snatch Lifting Setting Powder.
What Are The Benefits Of Vegan Makeup?
At NYX, we believe it’s cool to care. Ahead, discover four reasons why you may want to consider experimenting with vegan makeup.
1. You Avoid Animal-Derived Ingredients
One of the biggest reasons people switch to vegan beauty products is also one of the most obvious: They don’t want to use beauty products with animal ingredients. That means no beeswax. No carmine. No honey. No lanolin.
Whether it’s for personal, ethical or environmental reasons, vegan makeup lets you build a routine aligned with your values.
2. It Helps You Support Ethical Causes
We all know the saying “put your money where your mouth is.” Opting for cruelty-free and vegan cosmetics instead of conventional cosmetics tells companies that it’s a cause you’re willing to invest in.
Over time, more consumers favouring vegan goods creates more demand. This, in turn, may encourage companies to spend more time creating products without animals or animal by-products. Be the change you want to see!
3. You Can Feel Good About What You’re Using
In a similar vein, it feels good to spend your money on products that make you feel good. Makeup, naturally, is always a fun purchase – but it can be even more rewarding when you know your shopping spree consists of animal-friendly vegan buys.
4. Vegan Formulas Really Do Work!
It’s a misconception that vegan cosmetics aren’t as durable or long-lasting as conventional products. Our lineup is living proof that vegan makeup formulas can be vibrant, versatile and insanely durable.
Is NYX Vegan and Cruelty Free?
NYX Professional Makeup is proudly certified by organisations like PETA as a cruelty-free brand. We’re committed to producing 100% cruelty-free cosmetics, from cruelty-free foundations to cruelty-free eyeshadows, which means we don’t test any of our products on animals. Ever.
And when it comes to vegan makeup? Our lineup just keeps growing. Our vegan-friendly formulas are made without any animal-derived ingredients or by-products. But don’t worry, they still go all out on payoff. Think bold pigment, buttery textures and high-performance wear. Trust us, you won’t be disappointed.
